Written by Alisa Cohn, a renowned executive coach and consultant, From Start-Up to Grown-Up is a comprehensive guide that provides valuable insights and practical advice for entrepreneurs looking to build a successful business. The book is divided into four sections, each focusing on a critical aspect of business growth:
Section 1: The Founder’s Mindset
In this section, Cohn explores the mindset required to succeed as a business owner. She emphasizes the importance of resilience, adaptability, and a growth mindset, and provides strategies for developing these traits. Cohn also addresses the challenges of building a business alone and offers tips for finding and working with the right team.
Section 2: Building a Sustainable Business
In this section, Cohn delves into the nitty-gritty of building a sustainable business. She covers everything from developing a solid business plan to creating a profitable pricing strategy to managing cash flow. Cohn also emphasizes the importance of building a strong brand and developing a customer-centric approach to business.
Section 3: Leading and Managing a Growing Team
As a business grows, so does the need for effective leadership and management. In this section, Cohn provides practical advice on how to lead and manage a growing team. She covers everything from hiring and onboarding to creating a positive company culture to managing conflict. Cohn also emphasizes the importance of communication and offers tips for building strong relationships with employees.
Section 4: Scaling and Growing a Business
In the final section, Cohn focuses on scaling and growing a business. She covers everything from developing a growth strategy to expanding into new markets to building a network of strategic partners. Cohn also emphasizes the importance of staying true to your values and mission while growing your business.
Overall, From Start-Up to Grown-Up is a comprehensive and practical guide for entrepreneurs looking to build a successful business. Cohn’s insights and advice are grounded in real-world experience and provide valuable guidance for anyone looking to grow a business. Whether you’re just starting out or looking to take your business to the next level, this book is a must-read.