What Matters Now is a book written by Gary Hamel, a renowned business strategist and management thinker. The book was published in 2010 and is a collection of essays that explore the key issues that organizations face in the modern world. The book is divided into three parts, each of which focuses on a different aspect of organizational success. The book is designed to provide readers with a clear understanding of the challenges that organizations face and the strategies that can be used to overcome them.
Part 1: The Big Shift
The first part of the book is titled “The Big Shift” and it explores the changes that have taken place in the world over the past few decades. The author argues that the world has undergone a fundamental shift from a world of scarcity to a world of abundance. This shift has been driven by advances in technology, globalization, and the rise of the knowledge economy. The author argues that organizations that fail to adapt to these changes will be left behind.
Part 2: The Management Revolution
The second part of the book is titled “The Management Revolution” and it explores the changes that are needed in the way that organizations are managed. The author argues that traditional management practices are no longer effective in the modern world and that organizations need to adopt new practices that are more flexible and adaptable. The author provides a number of examples of organizations that have successfully adopted these new practices and argues that they are more successful than their competitors.
Part 3: The Future of Work
The final part of the book is titled “The Future of Work” and it explores the changes that are happening in the world of work. The author argues that the rise of the knowledge economy has led to a shift in the skills that are required to succeed in the workplace. The author provides a number of examples of organizations that are successfully adapting to these changes and argues that they are more successful than their competitors.
Conclusion
What Matters Now is a thought-provoking book that provides readers with a clear understanding of the challenges that organizations face in the modern world. The book provides a number of examples of organizations that have successfully adapted to these challenges and argues that they are more successful than their competitors. The book is a must-read for anyone who wants to understand the challenges that organizations face and the strategies that can be used to overcome them.